backcountry.com

Observed activities (42)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Google
85.67% Google Advertising
2.
Gladly
78.73% Gladly Software Customer Interaction
3.
Google Tag
77.07% Google Advertising
4.
Optimizely
74.59% Optimizely Utilities
5.
OneTrust
71.83% OneTrust Consent Management
6.
Facebook
69.61% Meta Advertising
7.
Quora
69.02% Social Media
8.
Bluecore
68.98% TriggerMail Advertising
9.
TikTok Analytics
68.96% ByteDance Inc Site Analytics
10.
Riskified
68.81% Riskified Customer Interaction
11.
Google Analytics
68.34% Google Site Analytics
12.
Impact Radius
65.29% Impact Radius Utilities
13.
Rakuten Display
65.06% Rakuten Advertising
14.
Cloudflare
64.54% Cloudflare Hosting
15.
TradeDesk
52.88% The Trade Desk Advertising
16.
Microsoft Advertising
52.47% Microsoft Advertising
17.
Bazaarvoice
52.42% Bazaarvoice Customer Interaction
18.
Decibel Insight
52.2% Medallia Site Analytics
19.
Medallia
49.6% Medallia Customer Interaction
20.
Amazon CloudFront
49.1% Amazon Hosting
21.
Google Fonts
41.77% Google Hosting
22.
Klarna
40.67% Klarna Utilities
23.
Google Static
33.8% Google Hosting
24.
Google Marketing Platform
26.43% Google Advertising
25.
Amazon Web Services
14.41% Amazon Hosting
26.
YouTube
10.64% Google Audio/Video Player
27.
Datadog
10.6% Datadog Utilities
28.
Google Play Services
9.51% Google Hosting
29.
Google Photos
8.25% Google Hosting
30.
Google APIs
8.01% Google Hosting
31.
Google Analytics with signals
7.94% Google Advertising
32.
Zeta
7.32% Zeta Global Customer Interaction
33.
Aggregate Knowledge
6.9% TransUnion Advertising
34.
TVSquared
6.69% TV Squared Advertising
35.
Microsoft Clarity
6.65% Microsoft Site Analytics
36.
Dstillery
6.58% Dstillery Advertising
37.
Apple Pay
5.63% Apple Utilities
38.
Google AdServices
2.47% Google Advertising
39.
Live Intent
2.37% LiveIntent Site Analytics
40.
PayPal
2.01% PayPal Customer Interaction
41.
ThreatMetrix
1.42% LexisNexis Utilities
42.
Adobe Typekit
1.28% Adobe Utilities

17.3

Trackers Per Page Load

0.43

Tracking Requests Per Page Load

0.82%

Trackers Requests / All Requests

0.0MB

Data Saved

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies