britishairways.com

Observed activities (29)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
mPulse
48.78% Akamai Technologies Site Analytics
2.
Datadog
43.4% Datadog Utilities
3.
Adobe Dynamic Media
21.94% Adobe Hosting
4.
Adobe Experience Cloud
18.27% Adobe Site Analytics
5.
Quantum Metric
16.46% Quantum Metric Site Analytics
6.
Google Tag
11.79% Google Advertising
7.
Adobe Audience Manager
10.81% Adobe Advertising
8.
Decibel Insight
10.13% Medallia Site Analytics
9.
TikTok Analytics
6.31% ByteDance Inc Site Analytics
10.
Salesforce
6.19% Salesforce Site Analytics
11.
Facebook
5.68% Meta Advertising
12.
Salesforce Live Agent
5.58% Salesforce Customer Interaction
13.
Google Fonts
5.57% Google Hosting
14.
TradeDesk
5.25% The Trade Desk Advertising
15.
cdn-net.com
3.88% Misc
16.
Google
3.64% Google Advertising
17.
Auth0 Inc.
3.37% Auth0 Inc. Site Analytics
18.
Google Marketing Platform
3.22% Google Advertising
19.
GlobalSign
3.15% Misc
20.
Google Static
2.69% Google Hosting
21.
Microsoft Advertising
2.64% Microsoft Advertising
22.
Sentry
2.52% Sentry Utilities
23.
Cardinal
2.07% Visa Site Analytics
24.
Cloudflare
1.89% Cloudflare Hosting
25.
Google APIs
1.76% Google Hosting
26.
Bugsnag
1.76% SmartBear Site Analytics
27.
Amazon Web Services
1.73% Amazon Hosting
28.
Medallia
1.63% Medallia Customer Interaction
29.
Bing/Azure Maps
1.6% Microsoft Customer Interaction

3.6

Trackers Per Page Load

2.71

Tracking Requests Per Page Load

10.28%

Trackers Requests / All Requests

0.0MB

Data Saved

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies