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cars.com

Observed activities (66)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
OneTrust
92.24% • OneTrust • Consent Management
2.
Acceptable Ads Exchange
87.43% • • Advertising
3.
Google Tag
87.14% • Google • Advertising
4.
Google Syndication
84.23% • Google • Advertising
5.
Google Marketing Platform
82.07% • Google • Advertising
6.
Google Accounts
72.01% • Google • Utilities
7.
Google APIs
44.24% • Google • Hosting
8.
Adobe Typekit
29.01% • Adobe • Utilities
9.
Amazon Web Services
28.03% • Amazon • Hosting
10.
Datadog
24.41% • Datadog • Utilities
11.
Google Analytics
22.86% • Google • Site Analytics
12.
Google Fonts
22.85% • Google • Hosting
13.
Index Exchange
17.41% • Index Exchange, Inc. • Advertising
14.
Qualtrics
16.14% • Qualtrics • Site Analytics
15.
DoubleVerify
6.57% • DoubleVerify • Advertising
16.
Google Static
6.31% • Google • Hosting
17.
Blockthrough
5.9% • Blockthrough • Customer Interaction
18.
Google
5.22% • Google • Advertising
19.
Microsoft Clarity
4.28% • Microsoft • Site Analytics
20.
ad-delivery.net
4.15% • • Misc
21.
Google AdServices
3.28% • Google • Advertising
22.
Criteo
2.91% • Criteo • Advertising
23.
AppNexus
2.67% • Microsoft • Advertising
24.
Google Play Services
2.67% • Google • Hosting
25.
Google User Content
2.53% • Google • Hosting
26.
Cloudflare
2.53% • Cloudflare • Hosting
27.
PubMatic
2.3% • PubMatic, Inc. • Advertising
28.
Teads
2.23% • Teads • Advertising
29.
Magnite
2.22% • Magnite • Advertising
30.
ScoreCard Research Beacon
2.2% • comScore, Inc. • Site Analytics
31.
LiveRamp
2.17% • LiveRamp • Advertising
32.
TradeDesk
2.07% • The Trade Desk • Advertising
33.
Facebook
1.97% • Meta • Advertising
34.
Snapchat For Business
1.85% • Snap • Advertising
35.
Akamai Technologies
1.84% • Akamai Technologies • Hosting
36.
Microsoft Advertising
1.84% • Microsoft • Advertising
37.
Integral Ad Science
1.83% • Integral Ad Science • Advertising
38.
TikTok Analytics
1.8% • ByteDance Inc • Site Analytics
39.
Media.net
1.79% • Media.net • Advertising
40.
Treasure Data
1.76% • arm • Site Analytics
41.
ORC International
1.66% • Engine • Advertising
42.
Aggregate Knowledge
1.65% • TransUnion • Advertising
43.
Google Analytics with signals
1.58% • Google • Advertising
44.
Adobe Audience Manager
1.57% • Adobe • Advertising
45.
LinkedIn Ads
1.56% • Microsoft • Advertising
46.
Outbrain
1.54% • Outbrain • Advertising
47.
LiveRamp CMP
1.52% • LiveRamp • Consent Management
48.
ID5 Sync
1.5% • ID5 Technology • Advertising

9.66

Trackers Per Page Load

1.99

Tracking Requests Per Page Load

1.66%

Trackers Requests / All Requests

0.01MB

Data Saved

Tracking Methods

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies