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independent.co.uk

Observed activities (73)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Google
98.34% • Google • Advertising
2.
Google Tag
85.76% • Google • Advertising
3.
Google Marketing Platform
84.9% • Google • Advertising
4.
LiveRamp CMP
83.28% • LiveRamp • Consent Management
5.
ChartBeat
77.51% • ChartBeat • Site Analytics
6.
Adobe Audience Manager
77.29% • Adobe • Advertising
7.
Taboola
76.08% • Taboola • Advertising
8.
jsDelivr
71.94% • • Hosting
9.
Piano
67.21% • Piano Software • Utilities
10.
DoubleVerify
66.42% • DoubleVerify • Advertising
11.
Dotmetrics
64.7% • • Site Analytics
12.
Blockthrough
63.8% • Blockthrough • Customer Interaction
13.
Captify
60.22% • Captify • Advertising
14.
ID5 Sync
33.68% • ID5 Technology • Advertising
15.
Brand Metrics
30.61% • Brand Metrics • Advertising
16.
Teads
25.57% • Teads • Advertising
17.
Viafoura
21.59% • Viafoura • Advertising
18.
Google Static
20.34% • Google • Hosting
19.
Amazon Advertising
18.05% • Amazon • Advertising
20.
JW Player
17.39% • JW Player • Audio/Video Player
21.
AppNexus
13.63% • Microsoft • Advertising
22.
TradeDesk
13.58% • The Trade Desk • Advertising
23.
PubMatic
13.51% • PubMatic, Inc. • Advertising
24.
LiveRamp
13.37% • LiveRamp • Advertising
25.
Magnite
13.19% • Magnite • Advertising
26.
Index Exchange
12.98% • Index Exchange, Inc. • Advertising
27.
ScoreCard Research Beacon
12.81% • comScore, Inc. • Site Analytics
28.
Intent IQ
10.33% • AlmondNet • Advertising
29.
Seedtag
9.86% • Seedtag Advertising • Advertising
30.
Rise
7.62% • Rise Code • Advertising
31.
Connatix
7.39% • Connatix Native Exchange • Advertising
32.
Google Fonts
7.38% • Google • Hosting
33.
AdaptMX
6.0% • Monet Engine • Advertising
34.
Rich Audience
5.98% • Rich Audience • Advertising
35.
Google Syndication
5.87% • Google • Advertising
36.
Bidswitch
5.08% • Criteo • Advertising
37.
Kargo
4.63% • Kargo • Advertising
38.
Criteo
4.06% • Criteo • Advertising
39.
SMART AdServer
3.86% • Smart Adserver • Advertising
40.
Lotame
3.79% • Lotame • Advertising
41.
gumgum
3.72% • GumGum • Advertising
42.
OpenX
3.61% • OpenX Software Ltd. • Advertising
43.
Quantcast
3.54% • Quantcast • Advertising
44.
Rhythmone Beacon
3.5% • RhythmOne, LLC • Advertising
45.
ShareThrough
3.44% • Sharethrough, Inc • Advertising
46.
Permutive
3.43% • Permutive, Inc. • Advertising
47.
Piano Analytics
3.38% • Piano Software • Site Analytics
48.
sovrn
3.38% • Sovrn Holdings Inc • Advertising

15.47

Trackers Per Page Load

0.76

Tracking Requests Per Page Load

0.92%

Trackers Requests / All Requests

0.02MB

Data Saved

Tracking Methods

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies