makeuseof.com

1.

Google Tag

79.26% • Google • Advertising

2.

Google Analytics

76.82% • Google • Site Analytics

3.

Google APIs

69.62% • Google • Hosting

4.

Amazon CloudFront

63.89% • Amazon • Hosting

5.

True Anthem

63.02% • trueAnthem • Advertising

6.

LiveRamp CMP

62.59% • LiveRamp • Consent Management

7.

Audience Square

62.44% • Audigent • Advertising

8.

Blockthrough

62.21% • Blockthrough • Customer Interaction

9.

ScoreCard Research Beacon

60.4% • comScore, Inc. • Site Analytics

10.

Sourcepoint CMP

45.49% • Sourcepoint • Consent Management

11.

Google Syndication

21.74% • Google • Advertising

12.

Google Static

17.07% • Google • Hosting

13.

Google Marketing Platform

12.85% • Google • Advertising

14.

Google

11.9% • Google • Advertising

15.

Google Fonts

7.82% • Google • Hosting

16.

Amazon Advertising

7.76% • Amazon • Advertising

17.

Amazon Web Services

7.59% • Amazon • Hosting

18.

YouTube

7.51% • Google • Audio/Video Player

19.

PubMatic

7.29% • PubMatic, Inc. • Advertising

20.

Criteo

7.22% • Criteo • Advertising

21.

OpenX

7.15% • OpenX Software Ltd. • Advertising

22.

AppNexus

7.14% • Microsoft • Advertising

23.

Google Photos

7.12% • Google • Hosting

24.

TradeDesk

7.1% • The Trade Desk • Advertising

25.

Index Exchange

7.09% • Index Exchange, Inc. • Advertising

26.

TripleLift

7.09% • TripleLift, Inc. • Advertising

27.

Magnite

7.09% • Magnite • Advertising

28.

Media.net

7.06% • Media.net • Advertising

29.

Seedtag

7.03% • Seedtag Advertising • Advertising

30.

Rise

7.03% • Rise Code • Advertising

31.

gumgum

7.02% • GumGum • Advertising

32.

Rich Audience

7.02% • Rich Audience • Advertising

33.

Kargo

6.99% • Kargo • Advertising

34.

Yieldmo

6.45% • Yieldmo, Inc. • Advertising

35.

Unruly Media

6.41% • Tremor International • Advertising

36.

Undertone

6.34% • Perion • Advertising

37.

CPMStar

6.28% • CPMStar • Advertising

38.

ID5 Sync

6.25% • ID5 Technology • Advertising

39.

ad-delivery.net

6.23% • • Misc

40.

Google Play Services

6.09% • Google • Hosting

41.

Teads

5.96% • Teads • Advertising

42.

Lotame

5.93% • Lotame • Advertising

43.

LiveRamp

5.91% • LiveRamp • Advertising

44.

33Across

5.86% • 33Across • Advertising

45.

Google Analytics with signals

5.83% • Google • Advertising

46.

Yahoo! Analytics

5.78% • Verizon • Site Analytics

47.

Dotomi

5.45% • Conversant • Advertising

48.

RTB House

5.19% • RTB House • Advertising

49.

jsDelivr

4.9% • • Hosting

50.

Epsilon

4.4% • Epsilon • Advertising

51.

Live Intent

3.71% • LiveIntent • Site Analytics

52.

Improve Digital

3.13% • Improve Digital • Advertising

53.

Adobe Audience Manager

3.12% • Adobe • Advertising

54.

Bidswitch

3.01% • Criteo • Advertising

55.

Google Translate

2.9% • Google • Customer Interaction

56.

sovrn

2.81% • Sovrn Holdings Inc • Advertising

57.

Rhythmone Beacon

2.81% • RhythmOne, LLC • Advertising

58.

SMART AdServer

2.8% • Smart Adserver • Advertising

59.

Tapad

2.79% • Experian • Advertising

60.

PulsePoint

2.71% • PulsePoint, Inc. • Advertising

61.

Integral Ad Science

2.7% • Integral Ad Science • Advertising

62.

Adform

2.56% • Adform • Advertising

63.

ADman Media

2.52% • illumin • Advertising

64.

Turn Inc.

2.5% • Singtel • Advertising

65.

DoubleVerify

2.47% • DoubleVerify • Advertising

66.

Outbrain

2.47% • Outbrain • Advertising

67.

OneTag

2.3% • OneTag • Advertising

68.

ShareThrough

2.25% • Sharethrough, Inc • Advertising

69.

Yahoo! Ad Manager Plus

2.24% • Verizon • Advertising

70.

Beeswax

2.21% • Beeswax • Advertising

71.

Smaato

2.15% • Verve Group • Advertising

72.

Zemanta

2.15% • Outbrain • Customer Interaction

73.

Google AdServices

2.14% • Google • Advertising

74.

Sonobi

2.13% • Sonobi, Inc • Advertising

75.

AdaptMX

2.11% • Monet Engine • Advertising

76.

Intent IQ

2.05% • AlmondNet • Advertising

77.

SiteScout by Centro

2.04% • Centro • Advertising

78.

CreateJS

2.04% • • Hosting

79.

Cloudflare Insights

1.99% • Cloudflare • Site Analytics

80.

StackAdapt

1.97% • StackAdapt • Advertising

81.

Adyoulike

1.95% • Open Web • Advertising

82.

InMobi

1.9% • InMobi • Advertising

83.

Aggregate Knowledge

1.82% • TransUnion • Advertising

84.

Adelphic

1.75% • Viant • Site Analytics

85.

Adobe Advertising Cloud

1.71% • Adobe • Advertising

86.

Aniview

1.68% • Aniview • Advertising

87.

Nativo

1.65% • Nativo • Advertising

88.

Akamai Technologies

1.64% • Akamai Technologies • Hosting

89.

Quantcast

1.64% • Quantcast • Advertising

90.

Adblade

1.54% • Adblade • Advertising

91.

Taboola

1.51% • Taboola • Advertising

92.

Bidtellect

1.51% • Simpli.fi • Advertising

93.

DeepIntent

1.47% • Deep Intent • Advertising

94.

TrustArc

1.47% • TrustArc • Consent Management

95.

StickyAds

1.47% • Comcast • Advertising

96.

Beachfront Media

1.41% • Seedtag Advertising • Advertising

97.

LinkedIn Ads

1.31% • Microsoft • Advertising

98.

Ogury

1.28% • Ogury • Advertising

99.

Zeta

1.27% • Zeta Global • Customer Interaction

100.

FreeWheel

1.24% • Comcast • Advertising

101.

Roq.ad

1.24% • Roq.ad GmbH • Advertising

102.

StreamRail

1.23% • ironSource • Advertising

103.

Xaxis

1.22% • Xaxis • Advertising

104.

Simpli.fi

1.21% • Simplifi Holdings Inc. • Advertising

105.

Connatix

1.19% • Connatix Native Exchange • Advertising

106.

TRUSTe Notice

1.18% • TrustArc • Consent Management

107.

Blis

1.08% • Blis • Site Analytics

108.

AMP Project

1.06% • OpenJS Foundation • Utilities

109.

Next Millennium Media

1.04% • Next Millennium Media • Advertising

110.

SpringServe

1.03% • SpringServe, LLC • Advertising

111.

Flashtalking

1.02% • Mediaocean • Advertising

112.

Amazon CDN

1.01% • Amazon • Hosting