nbcnews.com

Observed activities (71)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Adobe Dynamic Tag Management
93.0% Adobe Utilities
2.
OneTrust
87.66% OneTrust Consent Management
3.
mParticle
85.19% mParticle Site Analytics
4.
Google Tag
83.21% Google Advertising
5.
mPulse
82.76% Akamai Technologies Site Analytics
6.
ScoreCard Research Beacon
82.22% comScore, Inc. Site Analytics
7.
Adobe Audience Manager
81.46% Adobe Advertising
8.
Branch
81.08% Branch Metrics Advertising
9.
Parse.ly
81.05% Parse.ly Site Analytics
10.
Launch Darkly
80.02% LaunchDarkly Utilities
11.
Taboola
79.41% Taboola Advertising
12.
LiveRamp
77.99% LiveRamp Advertising
13.
Akamai Technologies
76.82% Akamai Technologies Hosting
14.
Conviva
73.85% Conviva Site Analytics
15.
JW Player
73.69% JW Player Audio/Video Player
16.
FreeWheel
64.44% Comcast Advertising
17.
SkimLinks
37.75% SkimLinks Advertising
18.
Amazon Advertising
7.27% Amazon Advertising
19.
Google Marketing Platform
6.56% Google Advertising
20.
Digioh
6.16% Advertising
21.
Sailthru Horizon
5.98% Sailthru Site Analytics
22.
Research Now
5.56% Research Now Group, Inc Advertising
23.
Google
5.41% Google Advertising
24.
True Anthem
5.21% trueAnthem Advertising
25.
Google Fonts
4.91% Google Hosting
26.
DoubleVerify
4.76% DoubleVerify Advertising
27.
ADmantX
4.59% Expert System, SpA Advertising
28.
Magnite
4.24% Magnite Advertising
29.
Google Static
4.17% Google Hosting
30.
Criteo
3.55% Criteo Advertising
31.
Amazon Web Services
3.42% Amazon Hosting
32.
Google Syndication
3.3% Google Advertising
33.
X Corp.
3.2% X Corp. Social Media
34.
Adobe Experience Cloud
3.14% Adobe Site Analytics
35.
Integral Ad Science
2.9% Integral Ad Science Advertising
36.
X Syndication
2.86% X Corp. Social Media
37.
PubMatic
2.83% PubMatic, Inc. Advertising
38.
AppNexus
2.78% Microsoft Advertising
39.
Bidswitch
2.78% Criteo Advertising
40.
TripleLift
2.7% TripleLift, Inc. Advertising
41.
StickyAds
2.69% Comcast Advertising
42.
OpenX
2.61% OpenX Software Ltd. Advertising
43.
Index Exchange
2.6% Index Exchange, Inc. Advertising
44.
Datadog
2.56% Datadog Utilities
45.
Unruly Media
2.46% Tremor International Advertising
46.
TradeDesk
2.41% The Trade Desk Advertising
47.
Kargo
2.41% Kargo Advertising
48.
Google AdServices
2.32% Google Advertising

17.26

Trackers Per Page Load

3.12

Tracking Requests Per Page Load

1.6%

Trackers Requests / All Requests

0.13MB

Data Saved

Tracking Methods

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies