newyorker.com

Observed activities (62)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

Gladly

94.97% • Gladly Software • Customer Interaction

Google Tag

85.84% • Google • Advertising

Google Marketing Platform

81.54% • Google • Advertising

Cloudflare

79.09% • Cloudflare • Hosting

Google APIs

76.22% • Google • Hosting

Amazon CloudFront

18.96% • Amazon • Hosting

Integral Ad Science

15.81% • Integral Ad Science • Advertising

Facebook

15.2% • Meta • Advertising

Google

9.46% • Google • Advertising

10.

Branch

7.49% • Branch Metrics • Advertising

11.

Amazon Advertising

7.35% • Amazon • Advertising

12.

TradeDesk

6.39% • The Trade Desk • Advertising

13.

Google Static

6.35% • Google • Hosting

14.

ScoreCard Research Beacon

6.21% • comScore, Inc. • Site Analytics

15.

Google AdServices

6.12% • Google • Advertising

16.

Sailthru Horizon

6.09% • Sailthru • Site Analytics

17.

Wunderkind

6.05% • Wunderkind • Advertising

18.

Quantcast

6.04% • Quantcast • Advertising

19.

Snapchat For Business

6.01% • Snap • Advertising

20.

TikTok Analytics

5.97% • ByteDance Inc • Site Analytics

21.

Microsoft Advertising

5.94% • Microsoft • Advertising

22.

Parse.ly

5.92% • Parse.ly • Site Analytics

23.

5.84% • reddit • Social Media

24.

Yahoo! Analytics

5.79% • Verizon • Site Analytics

25.

X Advertising

5.73% • X Corp. • Advertising

26.

Yahoo!

5.57% • Verizon • Site Analytics

27.

Spotify

5.57% • Spotify • Audio/Video Player

28.

Google Syndication

5.39% • Google • Advertising

Google Analytics with signals

5.16% • Google • Advertising

31.

Amazon Web Services

5.11% • Amazon • Hosting

32.

Audience Square

4.83% • Audigent • Advertising

33.

Google Fonts

4.46% • Google • Hosting

34.

Quantcount

4.28% • Quantcast • Site Analytics

35.

X Corp.

4.01% • X Corp. • Social Media

36.

X Analytics

3.99% • X Corp. • Advertising

37.

Sentry

3.56% • Sentry • Utilities

38.

Magnite

3.33% • Magnite • Advertising

39.

Qualia

3.26% • Qualia • Advertising

40.

Index Exchange

3.26% • Index Exchange, Inc. • Advertising

41.

unpkg

3.2% • unpkg • Hosting

42.

PubMatic

3.09% • PubMatic, Inc. • Advertising

43.

LiveRamp

3.08% • LiveRamp • Advertising

44.

Media.net

2.95% • Media.net • Advertising

45.

2.87% • Pinterest • Social Media

46.

OpenX

2.86% • OpenX Software Ltd. • Advertising

47.

Criteo

2.85% • Criteo • Advertising

48.

TripleLift

2.82% • TripleLift, Inc. • Advertising

8.47

Trackers Per Page Load

1.73

Tracking Requests Per Page Load

2.95%

Trackers Requests / All Requests

0.0MB

Data Saved

Tracking Methods

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies